SMART Marketing Goals

Smart Marketing Goals

For marketing professionals, January is always a crazy month full of phone calls from clients. With the holidays behind them and the new, clean slate that a new year brings, they need to implement new marketing initiatives to reach their growth goals — and they can’t do it without you! Their energy and excitement are […]

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Marketing Tips for Business Growth

Marketing Tips for Business Growth

If your marketing seems to have come to a stall and you’re seeing less new patients walk through your doors, you’re probably looking for every tip that can turn the tides. You’ve read every article possible on upcoming online marketing trends, and while you have a strong online marketing plan developed, you aren’t sure if […]

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How to Focus Your Business on a Market Niche

How to Focus Your Business on a Market Niche

Editor’s Note: This post was originally published on Home Business Magazine, a leading publication featuring news, issues and best practices to help start-ups succeed in a home-based business. Follow the publication to stay in the know about the latest in industry news, opinion and analysis. There’s never been a better time to be an entrepreneur. There’s also never been a […]

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The Importance of Customer Communications During a Crisis

The Importance of Customer Communications During a Crisis

“The secret of crisis management is not good vs. bad, it’s preventing the bad from getting worse.” – Andy Gilman Bad things happen. Sometimes you see them coming, sometimes you don’t. Sometimes, you cause them. Your business — and all the others — is susceptible to crises. And in times of extreme danger or difficulty, […]

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Why We Celebrate Employee Appreciation Day

Why We Celebrate Employee Appreciation Day

Thanks to social media, it seems like there is a day to celebrate just about anything you can imagine. Some of our personal favorites at Symphony include National Cheese Day (June 4), National Compliment Day (Jan 24), and basically any unofficial holiday that gives us a reason to all make food and hold a potluck. […]

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