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healthcare-ceo-podcast-dr-bill-johnson

The Healthcare CEO Podcast with Special Guest Dr. Bill Johnson

Welcome to the Healthcare CEO podcast. Join us as Daniel Fernandez, healthcare leader and patient experience advocate, leads dynamic one-on-one discussions with healthcare executives, consultants, and other industry experts. Listen in as they share actionable insights and unique perspectives in the day in the life of a healthcare CEO. *The following has been adapted from […]

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Critical Considerations Covid-19 Patient Experience

Critical Considerations in Your Covid-19 Patient Experience

The challenge of a global pandemic like Covid-19 has impacted most in-person businesses, but perhaps one of the most surprising impacts has been in the patient experience arena. People around the country have reported being fearful of visiting their local healthcare practice because of the perception of a higher risk of infection in a medical […]

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healthcare-ceo-podcast-dr-brian-dooreck

The Healthcare CEO Podcast with Guest Dr. Brian Dooreck

Welcome to the Healthcare CEO podcast. Join us as Daniel Fernandez, healthcare leader and patient experience advocate, leads dynamic one-on-one discussions with healthcare executives, consultants, and other industry experts. Listen in as they share actionable insights and unique perspectives in the day in the life of a healthcare CEO. *The following has been adapted from […]

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what is thought leadership

What is Thought Leadership?

Thought Leadership Defined The phrase Thought Leadership started out as a very specific ideology. And like most idioms and plenty of simple words, the term has become diluted. True thought leadership is more than just having years of industry experience. It’s certainly more than gaining some fleeting media attention. Thought leadership is built upon every day through […]

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healthcare-ceo-pocast-patrick-daly

The Healthcare CEO Podcast with Special Guest Patrick Daly

Welcome to the Healthcare CEO podcast. Join us as Daniel Fernandez, healthcare leader and patient experience advocate, leads dynamic one-on-one discussions with healthcare executives, consultants, and other industry experts. Listen in as they share actionable insights and unique perspectives in the day in the life of a healthcare CEO. *The following has been adapted from […]

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healthcare ceo podcast dr Nedd

The Healthcare CEO Podcast with Special Guest Dr. Khan Nedd

Welcome to the Healthcare CEO podcast. Join us as Daniel Fernandez, healthcare leader and patient experience advocate, leads dynamic one-on-one discussions with healthcare executives, consultants, and other industry experts. Listen in as they share actionable insights and unique perspectives in the day in the life of a healthcare CEO. *The following has been adapted from […]

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Facebook cover photo size

Best Practices for Facebook Cover Photos

One of the keys to successfully branding your business is making sure that the messaging and images used by your brand remain similar in tone and appearance across the board. This same idea extends to your website, client/patient-facing communications, and social media. While it can be easy to see how social posts can impact your […]

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PR and Marketing

PR and Marketing: PR’s Place in Marketing

Every exec at some point in their career has been sold to by both PR and marketing firms, but what’s the difference — and do they really have to be separated into different disciplines? Furthermore if they can be combined, does PR now have a permanent place at the marketing and communications table? Is PR […]

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SEO Competitor Analysis

Guide to SEO Competitor Analysis

Search Engine Optimization (SEO) is always a competition. If your website isn’t ranking for the keywords you want it to, then you’re constantly implementing new tactics and strategies to improve your rankings. If you are rank one, you’re constantly monitoring improvements made by the sites rank two and three to make sure they don’t overtake […]

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Why You Should Respond to Negative Reviews

3 Reasons Why You Should Respond to Negative Reviews

While it may seem like the easier choice to avoid responding to a negative review, it’s not the smarter choice. Negative reviews have just as much power as positive reviews — if not more — on how consumers interact with your business. When you receive a negative review, a response is required. It is a […]

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How to Improve Copywriting

How to Improve Copywriting

For anyone who has ever written a paper, you know how difficult it can be to find the right words for what you’re wanting to say. The same can be said with other mediums as well — such as digital copywriting. And, when it comes to converting leads, the pressure to say the right thing […]

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