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What is a Good Quality Score?

What is a Good Google Ads Quality Score?

Every paid advertising platform that uses an auction system has to have a way to differentiate between quality ads or keywords. Without a rating system, the auction would allow spots on their platform to be ranked by whoever is willing to spend the most money. While this could be financially feasible for the owners of […]

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How to Make a Website Mobile Friendly

How to Make a Website Mobile Friendly

In 2020, having a mobile-friendly website is the cost of having a presence online. Without one, you’re simply not reaching your audience, and potential customers are turning elsewhere to find what they’re looking for. As each year goes by, people are becoming more comfortable making complex decisions and purchases on their mobile devices, shrinking the […]

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Company Culture

What Is Company Culture & Why Is It Important?

Once upon a time, people would go to work, perform their duties, clock out, and go home. It was a very clear-cut dynamic that lasted through the ages; an accepted fact of life. No one really ever stopped to question the way things were done, simply because that’s the way they’d always been done. But […]

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What Is Patient Experience

What is Patient Experience?

Think about the last time you enjoyed a great experience as a customer. Now think about a time you encountered a bad customer experience. How did both interactions make you feel? Given the choice, which of the two businesses would you support and return to and which would you avoid? Which would you recommend to […]

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How to Get More Views on YouTube

How to Get More Views on YouTube

Nowadays, it seems like everyone has a YouTube channel. Whether someone is looking for reviews of a place or product, watching these videos has become a favorite way to help consumers make decisions. But, spend a few minutes on the channel and you’ll notice that not all YouTube videos are created equal. What can you […]

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Online Appointment Scheduling

Importance of Online Appointment Scheduling

A recent Stax Inc. study commissioned by Healthgrades, found that about 80% of patients prefer a physician who offers online scheduling, across both primary care and specialist physicians. The patients who most prefer online scheduling book more appointments (for themselves and others) and tend to be younger, more affluent, and higher-educated. When given a choice between […]

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Virtual Team Building Activities

The 4 Best Virtual Team Building Activities

For Symphony Agency — and countless other companies — the shift to working fully remotely happened fast. Sometimes it feels like we’ve always worked this way, and the memory of squeezing into non-sweatpants five days a week is only a bad dream. Other times, it feels like something is missing. That something is all the beautiful […]

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How to Start a Successful Blog

How to Start a Successful Blog

How long are you willing to wait for something? In the age of instant gratification, you can order food, schedule an appointment, or do a video conference with someone on the other side of the world within minutes. Everything is quick — and if it isn’t, you lose interest and move on to something else. The same […]

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